Why did so many soap operas end? Causes. As women increasingly worked outside of the home, daytime television viewing declined. New generations of potential viewers were not raised watching soap operas with their mothers, leaving the shows’ long and complex storylines foreign to younger audiences.
What is the longest running soap opera still in production? The longest running soap opera (TV and radio) is Procter & Gamble Productions’ ‘Guiding Light‘ (CBS, USA). It began as a radio serial on January 25 1937 and was subsequently broadcast on television from 30 June 1952 until 18 September 2009.
What is the most watched soap opera?
- Search for Tomorrow 16.1 (Current record for daytime soap ratings)
- Love of Life 15.1.
- Hawkins Falls 13.7.
- The Guiding Light 11.3.
Are soap operas losing popularity? To summarize, soap operas are declining, but there are a few good shows left. These shows may continue for decades to come or we may see new ones take their place. Keep an eye on the industry to find out what the future holds.